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AI bots mine publisher content despite licensing deals — publishers lose traffic battle

Context

AI bots are increasingly scraping publisher content, with new data showing publishers are losing the traffic battle even as demand grows. This trend highlights the challenges publishers face in protecting their content and maintaining online presence. Relevant for publishers and marketers relying on online content for brand awareness and engagement.

Original Source

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Digiday

In Graphic Detail: AI licensing deals, protection measures aren’t slowing web scraping

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