HubSpot publishes AI engine optimization audit guide — highlights AI search engine visibility.

Context

HubSpot has released a guide on AI engine optimization audits, which evaluate brand visibility and accuracy in AI-powered search engines. This development is relevant for marketers seeking to improve their online presence in emerging AI search engines like ChatGPT and Bing Copilot. Marketers should consider how AI search engines impact their brand visibility and adjust their SEO strategies accordingly.