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MrBeast tops Brad Pitt in Super Bowl celebrity engagement — key for influencer marketing.

Context

MrBeast outperformed Brad Pitt in Super Bowl celebrity engagement, according to EDO. This highlights the growing importance of influencer marketing in reaching audiences. Relevant for brands considering influencer partnerships for future events.

Original Source

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Adweek

MrBeast Beat Brad Pitt for the Super Bowl’s Most-Engaging Celebrity

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