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X rewrites search code to combat AI bots — improves discovery and ad relevance.

Context

X is rewriting its search code to improve bot detection, mitigating the impact of AI bots on discovery and ad relevance. This move aims to provide a better user experience and more accurate ad targeting for marketers. Relevant for advertisers using X to reach their target audiences.

Original Source

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Social Media Today

X nears completion of search code rewrite

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