PFL integrates with major martech platforms — expands tactile marketing automation options

Context

PFL, a company that started as a printing firm in 1996, has evolved into a tactile marketing automation platform. It now integrates with Marketo, Eloqua, Salesforce, and more, expanding options for marketers seeking to combine physical and digital touchpoints. This development is relevant for brands looking to enhance their customer engagement strategies through multi-channel marketing.