generalRadar
Shopify adjusts ChatGPT integration — merchants retain control over purchases.
Context
Shopify has updated its ChatGPT integration, allowing merchants to retain control over purchases made through the platform. This shift maintains the visibility of products within ChatGPT conversations while ensuring buyers complete transactions on the merchant's own online storefront. Relevant for e-commerce businesses leveraging conversational AI to enhance customer experiences.
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Digiday
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