ad-techRadar
OpenAI launches Ads Manager, lowers minimum spend; Meta pulls addiction lawsuit ads — marketing implications abound.
Context
OpenAI has quietly launched an Ads Manager, lowering its minimum spend for advertisers. This move may signal a shift in OpenAI's advertising strategy, potentially impacting marketers who rely on the platform. Relevant for those using AI-driven advertising solutions.
Original Source
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ExchangeWire
Digest: OpenAI Lowers Minimum Spend for Ads Pilot; Meta Pulls Ads for Addiction Lawsuits; YouTube Tests 90-Second Unskippable Ads Amid CTV Push
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