StackAdapt reveals ChatGPT ad playbook — DSP offers prompt-relevant ad placements.

Context

StackAdapt has unveiled its playbook for ChatGPT ads, offering DSP-driven ad placements based on prompt relevance. Advertisers can expect CPMs ranging from $15 to $60, with a $50,000 minimum spend required for the pilot. Marketers with large budgets and interest in conversational AI should take note.