Marissa Godlewski highlights trust and education as key factors in commerce media — impacts marketing strategies.

Context

Marissa Godlewski, a commerce media expert, emphasizes the importance of trust and education in shaping the future of commerce media. This perspective is relevant for marketers seeking to navigate the evolving retail landscape and build strong relationships with their customers. As commerce media continues to grow, understanding the role of trust and education will be crucial for brands looking to stay ahead.