Amex builds agentic commerce stack with intent contracts and single-use tokens — enhances AI transaction control.

Context

American Express is developing an agentic commerce system that lets AI agents shop and pay on behalf of users, but raises concerns about trust and auditability. This move could impact how brands approach AI-powered transactions and the need for transparency in agentic commerce. Relevant for marketers evaluating the role of AI in commerce and the importance of trust in digital transactions.