media-techRadar
Opp 8Threat 8Act NowImmediatehigh confidence
Bots dominate web reading — rewriting online publishing rules for marketers.
Context
Bots now account for most web reading, rendering traditional publishing rules obsolete. This shift forces online publishers to adapt and rethink content strategies. Marketers should consider the implications for their online presence and content distribution.
Original Source
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Search Engine Journal
Written For Readers Who Don’t Read via @sejournal, @pedrodias
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