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Elkjop fined €1.8M for forced consent violations — GDPR compliance crucial for marketers
Context
Elkjop, a European e-commerce company, has been fined €1.8M for violating GDPR consent regulations. The case highlights the importance of obtaining explicit user consent for data processing and storage. Marketers should review their own consent practices to ensure compliance with GDPR and other data protection regulations.
Original Source
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HackerNews AI Signals
I told them forced consent was unlawful. 5 years later it cost Elkjop €1.8M
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