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CMOs found to be least proficient in AI skills within marketing org — AI adoption gap revealed.

Context

A NewtonX and ADWEEK survey of 500 marketers found that CMOs are the least proficient in AI skills within their organizations, highlighting a significant AI skills gap. This gap could hinder marketing teams' ability to effectively leverage AI and may impact their competitiveness. The survey results are relevant for marketers considering AI adoption and its implications for their roles.

Original Source

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Adweek

CMOs Are the Least Proficient at AI In the Marketing Org, Research Finds

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