EZ Texting launches AI‑powered RCS business messaging — 7x higher engagement for small businesses

Context

EZ Texting has introduced an AI‑powered Rich Communication Services (RCS) suite for business messaging, claiming 3–7x higher click‑through rates than standard SMS. The move targets small and mid‑size brands looking for enterprise‑grade engagement tools, potentially reshaping how they reach customers. Marketers focused on mobile ROI should note the performance boost and integration options.