Cocie AI puts show-level CTV deals inside Google DV360 — programmatic buyers gain contextual CTV access
Context
Cocie AI has made its curated connected TV deal packages available directly within Google Display & Video 360, routed through its exclusive SSP partnerships. The move lets programmatic buyers target CTV inventory at show level using its contextual intelligence layer, without leaving their existing DV360 workflow. Trading and CTV teams evaluating contextual alternatives to audience-based buying should look at how the packages perform against their current deal setups.
Original Source
ExchangeWire
Cocie AI Launches Show-Level CTV Deals on Google DV360
Radar items are brief signals worth monitoring