New York enforces AI safety law on OpenAI, Anthropic — registration and incident reporting now mandatory

Context

New York's sweeping AI safety law is now being enforced, requiring major developers including OpenAI and Anthropic to register, disclose their safety practices, and report critical incidents or face fines. It is one of the first state-level frameworks with real penalties for frontier model providers, which could shape how AI vendors position themselves in brand-safety and compliance conversations. Marketing leaders relying on these platforms for generative content should watch how disclosure obligations flow down to enterprise customers.