Red Sift launches BIMI Maker — free AI tool lets brands embed logos in email inboxes

Context

Red Sift has released BIMI Maker, a free self‑service AI tool that converts any logo file into a BIMI‑ready format, checks email authentication, and guides users through certificate application. The move simplifies brand visibility in inboxes, a key win for email marketers seeking higher deliverability and trust. Marketers with active email programs should evaluate BIMI Maker to boost brand recognition and inbox placement.