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Fox completes $22B Roku acquisition — Tubi and Fox One join a unified streaming platform
Context
Fox Corp. has closed its $22 billion acquisition of Roku, which will be folded into a new Fox Digital Platforms unit alongside Tubi, Fox One, and Red Seat Ventures. The combination gives Fox a major CTV operating system and ad-tech footprint, not just a content catalogue. Advertising, media buying, and streaming strategy teams should watch how Fox packages inventory and audience data across these properties.
Original Source
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Adweek
Fox Corp. Completes $22 Billion Deal for Roku
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